Assistant Product Manager
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Description
Position Responsibilities:
- Manage the product lifecycle of product lines, all aspects of development from initial concept to final production.
- Translate brand elements into plans and go-to-market strategies.
- Proactive verbal and written communication with overseas vendors to ensure correct product positioning.
- Analyze the market, identify opportunities, and establish brand positioning.
- Develop, lead, and execute purchasing strategies with vendors around the world.
- Source and manage vendors with new product development, samples, production, quality control &
assurance, etc., responsible for the initial PO planning of new products.
- Craft negotiation strategies on new product price, COG targets and schedule for a full turnkey production
and request quotation based on forecasting and MOQ.
- Initiate price strategy which includes (RC,MSRP), promotion, based on product positioning strategy.
- P&L analysis which involves a review of sales, cost, profit projection, re-order planning rate for a new product to ensure the companys objectives are met.
- R&D product concept to finalize the product development, packaging & display, managing timelines on
production production, testing, and launching date.
- Conduct proactive internal and external product testing to ensure product quality, develop direction and
restructuring product claims.
- Align the company around the brands direction, choices, and tactics.
- Track and report key functional metrics to reduce expense and improve effectiveness.
- Be an evangelist for the product lines and work with internal and external customers including Sales, Marketing, and Customer Support, and key customers.
-Plan and coordinate new product release with Sales and Marketing; work with Marketing Department to communicate the go-to-market strategy, the product positioning, key benefits, and target customer.
Position Requirements:
-Bachelor's Degree from US.
-Korean Bilingual preferred.
-Strong communication skills in both oral and written form.
-Can work in a team environment and yet function independently with a minimum of direction.
-Have ability to understand and communicate with all areas of the company.
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