Customer Lifecycle Manager
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Job Description: 5 years' experience in lifecycle, CRM or customer journey marketing, owning strategy through to launch and optimisation.
Hands-on experience with Adobe Journey Optimizer and Adobe Experience Platform (Real-Time CDP).
Strong measurement mindset: defining KPIs and tracking plans, building dashboards and turning data into clear recommendations.
Familiarity with Customer Journey Analytics or Adobe Analytics.
Experience turning marketing objectives into detailed journey specificatio…
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