Director, Marketing Data & Analytics
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Job Description The Director, Marketing Data & Analytics leads the data, measurement, and analytics function that guides marketing investment and customer acquisition for the direct-to-consumer business. \n \n Reporting to the Managing Director, Direct Marketing, this leader owns the marketing data foundation, including the customer data platform (CDP), the data layer, and the migration to a modern marketing data stack, along with attribution and incrementality measurement, forecasting, and per…
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