International Watchmaking Marketing Director
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MAIN PURPOSE Lead the Watchmaking activity by defining and implementing the global strategy for the category.
This includes expanding the business, enhancing brand awareness and desirability, ensuring profitability and nurturing brand equity.
KEY
RESPONSIBILITIES
Define category vision and 360 strategy: Define the 5-year vision and strategy for the category, identifying and measuring the Maison’s growth potential (revenue, volume, profit) based on a comprehensive market analysis (consumer & com…
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