Senior Manager, Ad Sales Research and Measurement Solutions
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JOB DUTIES: Conduct market analysis to understand consumer behavior, and media consumption trends.
Support ad sales research teams from pre-buy to post-buy process.
Collaborate with sales teams to provide research-driven insights that support ad sales pitches and client meetings, and request for information (RFI) and request for proposal (RFP) procurement processes.
Produce performance reports for ad sales comprising program insights, audience reach, and other key performance indicators (KPIs).…
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